Most operational databases can be used for many BI applications. False True TRUE ANSWER : ? YOUR ANSWER : ?
We have Market Basket data for 1,000 rental transactions at a Video Store. There are four videos for rent -- Video A, Video B, Video C and Video D. The probability that Video D will be rented given that Video C has been rented is known as ________ . support the basic probability lift confidence TRUE ANSWER : ? YOUR ANSWER : ?
We have been given access to the company's operational data, and have been asked to produce a report. We discover that some of the data we need are in an SQL server database while other needed data are in a separate Oracle database. This is an example of ________ . dirty data non-integrated data a "wrong format" problem inconsistent data TRUE ANSWER : ? YOUR ANSWER : ?
We have Market Basket data for 1,000 rental transactions at a Video Store. There are for videos for rent -- Video A, Video B, Video C and Video D. The probability that both Video C and Video D are rented at the same time is known as ________ . lift support confidence the basic probability TRUE ANSWER : ? YOUR ANSWER : ?
BI reporting systems summarize the current status of business activities in order to predict future activities. False True TRUE ANSWER : ? YOUR ANSWER : ?
The term neural networks as used in data mining is a misnomer. False True TRUE ANSWER : ? YOUR ANSWER : ?
Business Intelligence (BI) reporting analyses can be performed using ________ . extensions to SQL only standard SQL only OLAP only both standard SQL and extensions to SQL TRUE ANSWER : ? YOUR ANSWER : ?
We have done an RFM analysis on our customer data. Mary Jones has a score of "1 1 5". This series means that Mary ________ . Has ordered recently, orders frequently, and places a large order when she orders. Hasn't ordered recently, orders infrequently, but places a large order when she orders. Has ordered recently, orders frequently, but doesn't place a large order when she orders Hasn't ordered recently, orders infrequently, and doesn't place a large order when she orders. TRUE ANSWER : ? YOUR ANSWER : ?
Data Mining uses simple arithmetic techniques such as sums, averages, and groupings to perform what-if analyses, to make predictions, and to facilitate decision making. True False TRUE ANSWER : ? YOUR ANSWER : ?