EXAMIANS
In a common form of RFM analysis, customers are sorted in five groups and given a score of 1 to 5 depending on their group.
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OLAP uses measures, dimensions and associations.
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The term neural networks as used in data mining is a misnomer.
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We have Market Basket data for 1,000 rental transactions at a Video Store. There are four videos for rent -- Video A, Video B, Video C and Video D. The probability that Video D will be rented given that Video C has been rented is known as ________ .
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OnLine Analytical Processing (OLAP) is a BI reporting system.
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Most operational databases can be used for many BI applications.
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In OLAP, we are interested in ________ .
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Business Intelligence (BI) systems do not obtain their data by which of the following means?
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The data warehouse DBMS needs to be the same DBMS used for the operational database.
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Data Mining uses simple arithmetic techniques such as sums, averages, and groupings to perform what-if analyses, to make predictions, and to facilitate decision making.
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