EXAMIANS
RFM analysis is a BI reporting system.
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The term neural networks as used in data mining is a misnomer.
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Which of the following is not a reason that operational data are difficult to read?
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The reports generated by a reporting system are usually not delivered in which of the following media?
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We have Market Basket data for 1,000 rental transactions at a Video Store. There are four videos for rent -- Video A, Video B, Video C and Video D. The probability that Video D will be rented given that Video C has been rented is known as ________ .
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OLAP uses measures, dimensions and associations.
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Report types include static, dynamic, query and OLAP.
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Business Intelligence (BI) systems do not obtain data from operational databases.
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A data mart is a collection of data that, while smaller than a data warehouse, still addresses the entire business.
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In a common form of RFM analysis, customers are sorted in five groups and given a score of 1 to 5 depending on their group.
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