One popular classification technique in Business Intelligence (BI) reporting is ________ . both cluster analysis and regression analysis cluster analysis only regression analysis only RFM analysis only TRUE ANSWER : ? YOUR ANSWER : ?
Market basket analysis primarily uses the technique of conditional probabilities. True False TRUE ANSWER : ? YOUR ANSWER : ?
A data mart is a collection of data that, while smaller than a data warehouse, still addresses the entire business. True False TRUE ANSWER : ? YOUR ANSWER : ?
We have Market Basket data for 1,000 rental transactions at a Video Store. There are four videos for rent -- Video A, Video B, Video C and Video D. The probability that Video D will be rented given that Video C has been rented is known as ________ . confidence the basic probability lift support TRUE ANSWER : ? YOUR ANSWER : ?
In OLAP, we are interested in ________ . levels only dimensions only measures only measures and dimensions TRUE ANSWER : ? YOUR ANSWER : ?
The term neural networks as used in data mining is a misnomer. True False TRUE ANSWER : ? YOUR ANSWER : ?
The data warehouse DBMS needs to be the same DBMS used for the operational database. True False TRUE ANSWER : ? YOUR ANSWER : ?
The delivery function of a report management system allows reports to be delivered via e-mail, via the Web, via XML Web services, via hand delivery and other delivery means. True False TRUE ANSWER : ? YOUR ANSWER : ?
Data mining applications are used accomplish which of the following tasks? Process transactions only Do both RFM and what-if analysis Do RFM analysis only Do what-if analysis only TRUE ANSWER : ? YOUR ANSWER : ?