The "F" in RFM analysis stands for ________ . freshness fast food fantasy frequently TRUE ANSWER : ? YOUR ANSWER : ?
Data Mining uses simple arithmetic techniques such as sums, averages, and groupings to perform what-if analyses, to make predictions, and to facilitate decision making. True False TRUE ANSWER : ? YOUR ANSWER : ?
A data warehouse is a database system that is optimized for operational transaction processing. True False TRUE ANSWER : ? YOUR ANSWER : ?
In OLAP, we are interested in ________ . measures and dimensions levels only dimensions only measures only TRUE ANSWER : ? YOUR ANSWER : ?
RFM analysis uses customer's purchasing patterns to ________ . record transactions perform OLAP predict future sales using regression techniques analyze and rank customers TRUE ANSWER : ? YOUR ANSWER : ?
Business Intelligence (BI) reporting systems are used to make sophisticated mathematical and statistical calculations in order to prepare reports based on the data. True False TRUE ANSWER : ? YOUR ANSWER : ?
Most operational databases can be used for many BI applications. True False TRUE ANSWER : ? YOUR ANSWER : ?
In unsupervised data mining, explanations are created after patterns are found. False True TRUE ANSWER : ? YOUR ANSWER : ?
Which of the following is not a component of a data warehouse? None of these Data extraction/cleaning/preparation programs Data warehouse data Data metadata TRUE ANSWER : ? YOUR ANSWER : ?