DATABASE PROCESSING FOR BIS QUIZ

The "F" in RFM analysis stands for ________ .

fast food

frequently

fantasy

freshness

TRUE ANSWER : ?
YOUR ANSWER : ?

OnLine Analytical Processing (OLAP) is a BI reporting system.

True

False

TRUE ANSWER : ?
YOUR ANSWER : ?

In OLAP, we are interested in ________ .

measures and dimensions

measures only

dimensions only

levels only

TRUE ANSWER : ?
YOUR ANSWER : ?

Data mining applications are used accomplish which of the following tasks?

Do RFM analysis only

Process transactions only

Do both RFM and what-if analysis

Do what-if analysis only

TRUE ANSWER : ?
YOUR ANSWER : ?

OLAP uses measures, dimensions and associations.

True

False

TRUE ANSWER : ?
YOUR ANSWER : ?

The reports generated by a reporting system are usually not delivered in which of the following media?

Digital dashboard

Web portal

Commercial courier service

E-Mail

TRUE ANSWER : ?
YOUR ANSWER : ?

We have Market Basket data for 1,000 rental transactions at a Video Store. There are for videos for rent -- Video A, Video B, Video C and Video D. The probability that both Video C and Video D are rented at the same time is known as ________ .

confidence

the basic probability

lift

support

TRUE ANSWER : ?
YOUR ANSWER : ?

RFM analysis is a BI reporting system.

True

False

TRUE ANSWER : ?
YOUR ANSWER : ?

We have done an RFM analysis on our customer data. Mary Jones has a score of "1 1 5". This series means that Mary ________ .

Has ordered recently, orders frequently, and places a large order when she orders.

Hasn't ordered recently, orders infrequently, but places a large order when she orders.

Has ordered recently, orders frequently, but doesn't place a large order when she orders

Hasn't ordered recently, orders infrequently, and doesn't place a large order when she orders.

TRUE ANSWER : ?
YOUR ANSWER : ?

Which of the following are not done by Business Intelligence (BI) systems?

Neither of the above is correct.

Both of the above are correct.

Process and record transactions only

Analyze past and current activities only

TRUE ANSWER : ?
YOUR ANSWER : ?