Management Information Systems
Marketing research does not normally

gather environmental information
relate to all aspects of marketing operations
None of these
describe the current situation
provide a continuous source of information

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Management Information Systems
In applying the systems approach, the manager proceeds from the

supersystem to the supersystem to the system level.
subsystem to the system to the supersystem level
super system to the system to the subsystem level
None of these
system to the sulpersystem to the subsystem level

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