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Database Processing for BIS

Database Processing for BIS
A data mart is a collection of data that, while smaller than a data warehouse, still addresses the entire business.

False
True

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Database Processing for BIS
In unsupervised data mining, explanations are created after patterns are found.

True
False

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Database Processing for BIS
We have been given access to the company's operational data, and have been asked to produce a report. We discover that some of the data we need are in an SQL server database while other needed data are in a separate Oracle database. This is an example of ________ .

dirty data
a "wrong format" problem
inconsistent data
non-integrated data

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Database Processing for BIS
RFM analysis uses customer's purchasing patterns to ________ .

predict future sales using regression techniques
perform OLAP
analyze and rank customers
record transactions

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Database Processing for BIS
Which of the following is not a reason that operational data are difficult to read?

Dirty data
Non-integrated data
Non-duplicated data
Missing values

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Database Processing for BIS
In a common form of RFM analysis, customers are sorted in five groups and given a score of 1 to 5 depending on their group.

False
True

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