Which campaign has been launched by the Ministry of Housing and Urban Affairs launched for the marketing of urban Self-Help Group products?

• A. SonChiraiya
• B. Aashra
• C. Doldrum
• D. Bashera

Answer: (A)

The Ministry of Housing and Urban Affairs has launched 'SonChiraiya' - (A brand and logo)- for marketing urban Self-Help Group (SHG) products.