Management Information Systems
Marketing planning is concerned with

All of these
planning the amount and placement of newspaper ads
planning consignment sales contracts to be offered
planning sales force size and deployment
None of these

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Management Information Systems
Which of the following is requirement to develop a successful management information system?

the development of a long-range goal for the system
a commitment from management to allocate the personnel and resources necessary to get the job done
All of these
the development of a short-range goal for the system
a staff of technical specialists with the skills necessary to develop the computer based parts of the system

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Management Information Systems
Which of the following statements is the most accurate?

Upper managers make unstructured decisions
Low-level managers made unstructured decisions
Low-level managers need general information about operating activities.
Middle managers make unstructured decisions
The degree to which information needs to be summarized increases as one moves up through the management levels

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